YouTube Content Strategist at Martell Group

Shape engaging YouTube strategies with Martell Group in an in-office role. Lead creative direction and develop content that drives channel growth and captivates viewers.
Martell Group seeks a YouTube Content Strategist with at least three years of experience in content development and execution. You'll be responsible for creating compelling scripts, analyzing metrics, and fostering audience engagement. This role combines analytics with creativity, requiring a deep understanding of YouTube storytelling and audience psychology.
Key Responsibilities:
• Develop and execute long-term YouTube content strategies
• Identify opportunities for high viewership and engagement
• Generate innovative video concepts with viral potential
• Analyze metrics to enhance content performance
• Collaborate with leadership on content direction
Requirements:
• 3+ years of YouTube content experience
• Strong grasp of audience retention and analytics
• Proven track record in scrip...