Found Description
Responsibilities
- Lead the migration of the current institutional website to Webflow or another modern stack, with a focus on responsiveness, performance, technical SEO and international scalability.
- Work with Webflow to develop and iterate pages, templates and components with autonomy, consistency and speed.
- Integrate and maintain the full martech stack: HubSpot, GTM, GA4, Lovable, pixels and tracking.
- Create and maintain in-house AI-powered tools to improve team performance and demand acquisition (e.g., copilots and internal agents, API-driven automations, campaign optimization scripts).
- Instrument events, tags and cookies with data governance and an emphasis on performance and privacy (LGPD-ready).
- Support the marketing team with tools and automations for acquisition, content, SEO and CRO.
- Act as the technical reference for the area, collaborating directly with designers, copywriters and growth leaders. <...