Found Description
Responsibilities
- Develop and execute trade marketing strategies tailored to specific retail channels to boost brand visibility and sales
- Analyze market trends and consumer behavior to identify opportunities for promotional activities and product placements
- Collaborate with sales teams to ensure alignment on trade promotions and initiatives that drive revenue growth
- Manage the budget for trade marketing activities ensuring effective allocation of resources to maximize ROI
Qualifications
- A bachelor's degree in marketing, business administration, or a related field is essential for understanding market dynamics.
- At least 3-5 years of experience in trade marketing or sales roles, preferably within the consumer goods industry, is critical.
- Proficiency in data analysis and marketing software, such as Excel or CRM tools, to drive actionable insights.
- Excellent communication skills in English,...