Strategy
Collaborates with Technical and Sales Department to formulate the Commercial strategies, marketing strategies consistent with the business strategy of the OpCo in short and (mid) long term marketing plans and the framework for the key areas. Look beyond today, define future offer to the markets, per product and services. Together with commercial team, design route to market, and responsible for the end-to-end implementation from market penetration, product development and commercial execution. Update and upgrade the marketing strategy according to market trend, sales performance and readiness and technical availability. Product lifecycle and service model management
Translates marketing strategy into clear and practical price, product, place and promotion policies. Responsible for overall product portfolio and full lifecycle management, be the local owner and global focal point of Vietnam...