Found Description
Lead the way in audience strategy as a Strategic Audience Analyst at Starcom. This role plays a pivotal part in bridging media strategy with execution through data insights.
In this position, the Strategic Audience Analyst will collaborate with various teams to convert client objectives into actionable, scalable audience strategies. Your strong analytical and communication skills will be key in ensuring comprehensive audience segmentation and continuous performance tracking. Work at the intersection of strategy and technology to support innovation and education within the team and clients.
Key Responsibilities:
• Craft and present audience strategies based on data
• Translate business objectives into clear strategies
• Manage audience creation and push to DSPs and social channels
• Utilize research tools to define and segment audiences
• Communicate audience value and performance with clients
Requirements:
• Bac...
In this position, the Strategic Audience Analyst will collaborate with various teams to convert client objectives into actionable, scalable audience strategies. Your strong analytical and communication skills will be key in ensuring comprehensive audience segmentation and continuous performance tracking. Work at the intersection of strategy and technology to support innovation and education within the team and clients.
Key Responsibilities:
• Craft and present audience strategies based on data
• Translate business objectives into clear strategies
• Manage audience creation and push to DSPs and social channels
• Utilize research tools to define and segment audiences
• Communicate audience value and performance with clients
Requirements:
• Bac...
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