Sr Martech Automation Specialist-E5.A52

**Responsibilities**:
- **Manage and optimize the Martech stack**, including CRM data maintenance (HubSpot, Salesforce), support with CDP platforms, and evaluation/integration of new Martech tools using API connections.
- **Conduct data analysis and reporting**, generating performance reports, validating tagging and tracking implementation, interpreting site audit data, and monitoring KPIs and ROI.
- **Collaborate with cross-functional teams** (Paid Media, SEO, Web Design, Sales, Creative, IT) to identify technological needs and implement Martech solutions.
- **Manage projects using Agile methodologies**, leveraging tools such as ASANA to ensure efficient execution and adaptability in Martech implementations.
**Requirements**:
- **Bachelor's degree** in Marketing, Business Administration, Information Technology, Computer Science, Communications, or a related field.
- **1-3 years of professional experience** in digital marketing agencies or consulting firm...