Found Description
Responsibilities
- Own positioning and messaging architecture for Casechek's solutions
- Develop messaging guides and solution playbooks
- Build and sharpen buyer personas for hospital committees
- Create value propositions and ROI models grounded in real outcomes
- Develop go-to-market and commercialization plans
- Build sales enablement toolkits including playbooks and battlecards
- Turn customer outcomes into case studies and success narratives
- Run Voice of the Customer programs and market intelligence research
- Manage competitive intelligence and differentiation strategies
- Partner cross-functionally with Product, Sales, and Customer Success
Requirements
- 5–7+ years of experience in solution marketing or product marketing
- Background in healthcare consulting, strategy, revenue cycle, or supply chain
- Experience in Healthcare Supply Chain, ...