Social Media Manager at Gowling WLG

Lead the social media strategy at Gowling WLG, a prominent international law firm. Drive brand engagement and team performance while managing a small, dynamic team in a collaborative setting.
We are seeking a highly strategic Social Media Manager with proven expertise to enhance our digital presence in Canada. This role focuses on creating impactful narratives, activating client engagement, and building our brand as a trusted advisor within the legal landscape. You will oversee end-to-end social media efforts from strategy development to execution, while directly mentoring your team.
Key Responsibilities:
• Develop a firm-wide social media strategy to align with goals
• Activate engaging social content and campaigns
• Build an integrated social calendar with inputs from stakeholders
• Manage content development and oversee agency collaboration
• Monitor online brand conversations and respond strategically
Requirements:
• 7+ years in social media management, p...