Social Media Management at Upwork

Join Upwork as a Senior Manager in Social Media, where you'll shape brand narratives and drive engagement across pivotal platforms. This leadership role emphasizes creativity and strategy.
As the Senior Manager for Social Media at Upwork, you are responsible for developing a comprehensive social strategy that resonates with audiences. Overseeing a talented team, you will blend creative thinking with analytical rigor to drive measurable engagement and cultural relevance. Your role includes establishing goals and fostering a culture of continuous improvement.
Key Responsibilities:
• Lead Upwork's social media strategy end-to-end
• Coach a high-performing team of social media experts
• Set clear performance expectations for the team
• Foster an experimental culture around content
• Collaborate with various teams for cross-channel synergy
Requirements:
• 8+ years of experience in social media
• Proven track record in strategic social execution
• Deep famili...