SEO Marketing Copywriter

Responsibilities day‑to‑day activities include:

• Produce content (written and visual) for social media, marketing material, including emails and websites.
• Monitor ongoing social media and event marketing spend against budget, keep accurate records and highlight where variances occur.
• Proactively identify opportunities to engage and grow online communities through social media posts and online group management.
• Develop a complete funnel / communications strategy to convert followers into customers and then into brand ambassadors and champions.
• Drive tactical experiments to broaden the base of brand ambassadors and followers and deepen engagement.
• Identify key users and find ways to engage their voices as part of marketing campaigns and the decision‑making process.
• Develop customer stories and disseminate them through content marketing / branding, public relations, public relations, etc.
• Execute relev...