Senior Product Marketing Manager

Infatica grew to top-5 globally in residential proxies without real product marketing. The CEO has called for repositioning from IP provider to data provider. The CPO has been personally owning marketing-site work for 4 months and wants out. The website is a 7-year accumulation of Word Press pages with no architectural integrity. Product launches die because no one connects positioning → pages → sales materials. This role takes ownership of the entire chain. Positioning & strategy (35% of time, ongoing) Data-provider repositioning — the core narrative work, executed across surfaces Competitive intelligence — real, ongoing analysis of Oxylabs, Bright Data, Decodo, Scraper API, Apify, others Customer voice — interviews, segmentation, win/loss patterns Discovery partnership with CPO — testing the 10-product backlog against market Website ownership (30% of time, ongoing — heavier in first 90 days during rebuild) Site strategy: information architecture, page roadmap, what each page argues C...