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Overview
Lead the strategy, roadmap, and delivery of customer-facing digital commerce and omnichannel products across the SEAO region. Partner with business, technology, design, analytics, and global teams to drive customer experience, conversion, and business growth through data-driven product innovation and AI-powered solutions.
Responsibilities- Define and execute the digital product vision, strategy, and roadmap.
- Drive customer experience, conversion, and operational improvements through analytics and AI.
- Own the end-to-end product lifecycle from discovery to launch and optimization.
- Prioritize initiatives, build business cases, and deliver measurable business outcomes.
- Leverage customer insights, experimentation, and A/B testing to enhance product performance.
- Lead AI initiatives including personalization, recommendation engines, automation, and digital engagement.
- Collaborate with business...
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