Senior Offline Retail Marketing Specialist

Job Responsibilities :

Reporting to the Marketing Director, you will be responsible for strengthening Razer’s offline retail presence across Japan by driving channel marketing initiatives, in-store branding, and experiential activations. Your primary focus will be on elevating Razer’s visibility and performance across retail partners such as Yodobashi, Bic Camera, Tsukumo, and other specialty stores. You will collaborate closely with distributors, retail partners, and the Regional HQ in Singapore to execute retail campaigns, optimize in-store experiences, and enhance customer engagement. In addition to offline responsibilities, you will provide support for the online storefronts of these retailers to ensure consistency in branding and promotions.

Offline Retail & Channel Marketing (Primary Focus)

Plan and execute offline retail marketing campaigns, including in-store activations, community engagement, retail events, consumer demos, and seas...