Found Description
Lead the paid media initiatives at Anthropic as a Senior Media Manager focused on the enterprise business. Drive strategic media plans targeting decision-makers and organization leaders in a hybrid work model.
In this senior role, you'll be responsible for developing and executing Anthropic's paid media strategy across various channels. This includes oversight of budget allocations, campaign execution, and measurement that effectively resonates with both business and consumer audiences. You will work collaboratively with marketing teams and manage vendor relationships to ensure all media efforts align with company objectives.
Key Responsibilities: • Own the paid media strategy for the enterprise sector • Lead full-channel paid media planning and buying • Collaborate with stakeholders for improved media decision-making • Advocate for effective channel mix and audience strategies • Manage relationships with agency and platform partners
Requirements: • Extensive...
In this senior role, you'll be responsible for developing and executing Anthropic's paid media strategy across various channels. This includes oversight of budget allocations, campaign execution, and measurement that effectively resonates with both business and consumer audiences. You will work collaboratively with marketing teams and manage vendor relationships to ensure all media efforts align with company objectives.
Key Responsibilities: • Own the paid media strategy for the enterprise sector • Lead full-channel paid media planning and buying • Collaborate with stakeholders for improved media decision-making • Advocate for effective channel mix and audience strategies • Manage relationships with agency and platform partners
Requirements: • Extensive...
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