Senior Marketing Manager - North Asia

Role Overview:

The Senior Marketing Manager will be responsible for driving demand generation efforts across North Asia Region. This includes development of strategic marketing campaigns that increase demand and lead generation across NIQ portfolio. The role requires a strategic and analytical marketer with experience in demand generation, who can work in a global matrix organisation to ensure alignment with business objectives and market needs.

Key Responsibilities:

1. Develop and execute demand generation strategies for the North Asia markets, driving growth and enhancing customer engagement through tailored campaigns. Work cross-functionally to integrate marketing initiatives that generate measurable demand and align with local market dynamics.
2. Lead the implementation of marketing campaigns that stimulate interest, conversion, and retention. Utilize a variety of digital and traditional marketi...