Senior Manager, Sparkling, Technical Consumer Data Research

Description

TheSeniorManager, Technical Consumer Data Research (TCDR) reports to the Senior Director, TCDR,LATAM OUand leads consumer research forLatinAmericaOperating Unit (LATAM OU)SparklingCategory, deliveringfront‑end,consumer‑centricinsights to drive a prioritized innovation pipeline across Product, Packaging, and Equipment forright‑first‑time,high‑impactoutcomes. Organizationally, the TCDR function sits within the Innovation, Technology & Strategy team, ensuring strong integration of consumer insights into broader innovation and strategic decision-making processes.

This role serves as a critical business partner shaping strategic, end-to-end consumer centric innovation learning plansandcomprehensiveresearchfor theLATAMOUSparkling Categorywhilstcollaborating closely with Marketing, Human Insights, Global Development & Innovation teams, within theLATAMandinnovation centers to deliverpresent-forward and future-back researchstrategies, that driv...