Found Description
Senior Manager SFP Digital
At Philip Morris International (PMI), we are transforming our business to deliver a smoke-free future.
As part of this journey, we are looking for a Senior Manager SFP Digital to lead market-level digital strategy, driving growth through end-to-end digital ecosystems, e-commerce excellence, and impactful digital amplification of marketing initiatives .
This is a high-impact leadership role shaping how brands connect, convert, and grow across all online touchpoints.
What You’ll Be Doing
- Define and deliver the market digital and e-commerce strategy , aligned with consumer insights, category priorities, and global direction
- Drive consumer acquisition, retention, and value growth across all digital channels
- Lead digital amplification of marketing campaigns , ensuring full-funnel impact from awareness to conversion and loyalty
- Partner closely ...