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Job Description: Senior Manager, Marketing Analytics & Strategy
Company Overview: A global leader in digital marketing, we are a key player in the industry, part of a distinguished family of companies. Currently, we are seeking a Senior Manager, Marketing Analytics & Strategy with advanced expertise in Adobe Analytics and Adobe Customer Journey Analytics (CJA). Our diverse clientele includes Fortune 500 companies, with a particular focus on the sports and entertainment sector.
Role Overview: In this client-facing role, you will play a crucial part as the day-to-day Analytics lead on the account. Your responsibilities will include managing offshore data analysts, advising clients on new metrics, and leveraging Adobe CJA for analytics, reporting, and journey execution & optimization.
Responsibilities:
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