Senior Manager - Internet Campaign Strategy

Shape the future of Internet marketing as a Senior Market Manager in the East region. This role focuses on enhancing 1:1 acquisition campaigns through diverse channels like email and SMS.
In this pivotal role, you will utilize your 5-7 years of marketing experience to create sophisticated campaign strategies. Oversee the execution of marketing initiatives, define clear prioritization criteria, and ensure alignment with quarterly targets. Engage cross-functional teams, monitor progress, and foster innovative approaches to drive customer engagement.
Key Responsibilities:
• Develop and oversee Internet Acquisition strategy roadmap
• Align execution with National Internet Marketing Managers
• Triage and prioritize new campaign concepts
• Lead reporting and optimization of campaign performance
• Mentor and guide teams on data-driven strategies
Requirements:
• 5-7 years in marketing execution and campaign management
• Strong background in data analysis and custo...