Found Description
About The Team We’re looking for a Senior Manager, Acquisition to lead performance marketing across Canada, with a core focus on paid social as a primary growth lever.
This role is responsible for scaling efficient customer acquisition by combining deep channel expertise (Meta, TikTok, etc.) with full‑funnel thinking, experimentation rigour, and strong cross‑functional execution. You’ll own strategy and execution across paid social while influencing broader acquisition channels, working closely with brand, analytics, product, and global performance teams.
What You’ll Do
Lead end‑to‑end strategy across Meta, TikTok, YouTube, and emerging platforms
Manage budgets, pacing, and performance against CAC, LTV, and ROAS
Drive creative‑led growth, partnering with brand and creative teams to unlock performance
Build and optimise full‑funnel acquisition strategies (prospecting → retargeting → conversion)
Design and run structured expe...
This role is responsible for scaling efficient customer acquisition by combining deep channel expertise (Meta, TikTok, etc.) with full‑funnel thinking, experimentation rigour, and strong cross‑functional execution. You’ll own strategy and execution across paid social while influencing broader acquisition channels, working closely with brand, analytics, product, and global performance teams.
What You’ll Do
Lead end‑to‑end strategy across Meta, TikTok, YouTube, and emerging platforms
Manage budgets, pacing, and performance against CAC, LTV, and ROAS
Drive creative‑led growth, partnering with brand and creative teams to unlock performance
Build and optimise full‑funnel acquisition strategies (prospecting → retargeting → conversion)
Design and run structured expe...