Found Description
Key Responsibilities
- Keyword Research and Analysis:
- Conduct comprehensive keyword research to identify high-performing keywords relevant to the business and industry.
- Analyze keyword trends and competition to optimize ad targeting and bidding strategies.
- Campaign Management:
- Develop and execute paid social media advertising campaigns across platforms like Facebook, Instagram, TikTok, Snapchat Twitter, LinkedIn, etc.
- Create, manage, and optimize pay-per-click (PPC) advertising campaigns across various platforms (UAC, Shopping Ads, Google Ads, Bing Ads).
- Develop and implement ad copy and landing page strategies to improve ad relevance and quality score.
- Budget Management:
- Monitor and control advertising budgets to ensure optimal allocation of resources and ROI.
- Track campaign expenses, analyze cost per acquisition (CPA), and adjust bids accordingly.
- Ad Performance Analysis:
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