Senior eCommerce Analytics Lead - AI & Optimization

HP is seeking a Performance Marketing Analytics Lead to optimize marketing investments through advanced analytics, AI, and experimentation. In this role, you will employ media mix modeling and quantitative analysis to guide marketing decisions across various digital channels.

You will collaborate closely with marketing and data science teams and lead initiatives to improve campaign performance and customer lifetime value. A strong background in marketing analytics and a master's degree in a related field is required for success in this position.