Found Description
Description
Summary:Senior Director, Integrated Marketing Experiences (IMX) – Germany
Location:Germany
Shape How an Icon Connects
At Coca-Cola, connection is everything. Every touchpoint—digital, physical, cultural—is an opportunity to create impact at scale.
We’reseeking aSenior Director, Integrated Marketing Experiences (IMX)to lead how our brands come to life across Germany. This is a pivotal leadership role—where strategy, creativity, and precision meet to influence millions of consumer moments every day.
The Opportunity
As the architect of IMX in Germany, you will define how our portfolio shows up across the full consumer journey—seamlessly integrating media, content, partnerships, and experience.
You will:
Shape abest-in-class IMX strategyacross all brands
Orchestratefull-funnel connectionsthat drive both brand equity and growth