Found Description
Description
:Job summary
The (Senior) Digital Executive is responsible for the state of the agency’s relationship and performance with assigned clients. S/He ensures that all recommendations drive our clients’ business whilst generating a strong commercial return. S/He is leading excellence in the Mx (Media Experience) services delivery.
Responsibilities
Develop media campaign approach that align with the broader communication plan.
Leverage expertise in Vietnam’s media landscape and digital channels to create effective solutions.
Plan and allocate budgets for quarterly and annual media initiatives.
Drive strategic and tactical innovation across digital platforms, including display, video, search, mobile, social, and programmatic.
Oversee campaign execution, collaborating with media owners, agency partners, and internal teams to ensure timely delivery.
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