Found Description
Job Description
/ResponsibilitiesResponsible for supporting new-to-world categories and brands through:
Whitespace identification
Brand creation
Execution of brand strategies
Activation plans and budgets
New Brand Development (NBD) initiatives and related projects
This role partners closely with internal Sazerac teams, including category brand, operations, procurement, analytics & business intelligence, e-commerce, and product development. You will support both new brand launches and innovation pipelines for existing brands to drive top- and bottom-line financial growth.
Responsibilities
Strategic & Marketing Plan Execution
Support execution of strategic plans, annual marketing plans, activations, and budgets for assigned new-to-world categories/brands
Work to meet defined sales and profit objectives
Cross-Fu...
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