Found Description
2. Salesforce Marketing Cloud Specialist
Key Responsibilities:
- Configure and manage Salesforce Data Cloud environments, including Data Streams and Data Model Objects (DMOs).
- Design and implement identity resolution rules to unify customer profiles.
- Collaborate with marketing, analytics, and IT teams to define and maintain data strategy.
- Utilize Calculated Insights to support advanced audience segmentation and analytics.
- Ensure data quality, privacy compliance, and governance within the CDP ecosystem. Required Skills & Qualifications:
- Hands-on experience with Salesforce Data Cloud (Customer Data Platform).
- Strong understanding of data ingestion, unification, and segmentation processes.
- Experience with data modeling, ETL processes, and identity resolution.
- Familiarity with Salesforce ecosystem including Marketing Cloud, Sales Cloud, and Service Cloud.
- Strong analytica...
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