Programming Strategy Assistant Manager Role

Join the dynamic team at Sony SAB as an Assistant Manager in Mumbai, focusing on programming strategy and insights. Leverage your data analysis skills to shape impactful marketing decisions.
In this vital position within the Research & Programming Strategy department, you will be responsible for transforming complex data into actionable strategies. Your findings will influence content creation and enhance audience engagement, ensuring that programming aligns closely with viewer preferences and marketing goals.
Key Responsibilities:
• Conduct detailed analysis of audience data sets
• Create actionable performance dashboards and reports
• Blend qualitative and quantitative research findings
• Produce insight presentations for strategic discussions
• Engage with diverse teams on programming and marketing alignment
Requirements:
• Educational background in Statistics or Business Analytics
• 5-8 years in media and audience research roles
• Advanced skills in...