Found Description
About the Role
MLSE is looking for a strategic, data‑savvy and creative Fan Access, Program & Marketing Manager to lead the development and growth of our Fan Access program. It represents an evolution in how we connect with fans, unlocking deeper engagement, exclusive experiences, and a new level of fandom across all our teams.
Responsibilities
- Support and evolve the vision, structure and goals of Fan Access based on fan insights and MLSE business priorities.
- Drive the program roadmap, identifying short‑ and long‑term opportunities to enhance member engagement and fan loyalty.
- Oversee day‑to‑day program operations, including membership growth, reward structures, tiers, benefits and daily engagement.
- Drive the marketing strategy and positioning for Y2 of Fan Access given new growth targets and KPIs.
- Ensure seamless delivery of marketing campaigns, promos and all fan communications.
- Ensure the team is set up...
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