Found Description
Generative AI Content & YouTube Advertising Specialist
Job Description
RESPONSIBILITIES
- Develop positioning, messaging, and value propositions for all products.
- Lead GTM planning for product launches and feature releases.
- Create sales enablement materials: pitch decks, battle cards, one-pagers.
- Run competitive analysis and market research to sharpen differentiation.
- Partner with demand gen to align messaging across all channels.
- Gather customer insights to refine messaging and inform the roadmap.
Requirements
- 3–6 years in product marketing, ideally B2B SaaS or tech.
- Strong communicator — can simplify complex technical concepts.
- Proven product launch experience with measurable results.
- Comfortable working cross-functionally with Product, Sales, and Design.
Tools: HubSpot · Salesforce · Notion · Semrush · Figma · Google An...