Product Manager for User Engagement Growth

Harness user insights at IBM as a Product Manager dedicated to product-led growth. Create strategies that drive engagement, adoption, and optimized user journeys.
In this role, you will drive innovation in IBM’s product management sector, emphasizing user activation and journey mapping. Collaborate across teams such as Design and Engineering to fulfill growth targets. Your focus will be on fostering an experimentation culture while iterating strategies based on data-driven insights.
Key Responsibilities:
• Develop and execute growth strategy roadmaps
• Promote high-velocity experimentation culture
• Clarify target audiences and define user journeys
• Work with teams to prioritize product-led roadmap items
• Continuously improve strategies based on user feedback
Requirements:
• Required: Bachelor’s Degree; Master’s preferred
• Expertise in product-led growth strategies required
• Experience with experimentation and testing methodologies
• Proficiency ...