Personalization & Growth Strategy Manager (Toronto)

Drive marketing excellence at TELUS as the Personalization & Growth Strategy Manager. Lead efforts in 1:1 communications to maximize customer engagement and business outcomes. In this pivotal role, you will manage the C&P; strategy, focusing on implementing initiatives that enhance customer interaction through personalized marketing.

Your leadership will be integral in aligning marketing efforts with business strategies, fostering cross-team collaboration, and ensuring that all efforts translate to measurable results. By leveraging data and AI capabilities, you will redefine customer engagement at TELUS.

Key Responsibilities:

• Formulate and execute the C&P; strategy and vision
• Define necessary capabilities for effective marketing personalization
• Develop high-impact executive presentations
• Lead 1:1 communication initiatives for optimized business growth
• Utilize data insights for strategic decision-making