Found Description
Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!
Responsibilities
- Direct GCash Ads: High-impact visibility products including Pop-ups, Skins, App Takeovers, and native placements within endemic hubs like FoodHub and GInsure.
- Performance Ads (Performance): Conversion-focused solutions including CPI (Cost-Per-Install), CPA (Cost-Per-Action), and outcome-based commercial models.
- Closed-Loop Attribution: Developing frameworks for post-action attribution back to unique user IDs for performance verification.
- Custom Merchant Solutions: Bespoke integrations for strategic in-app partners (e.g., FoodHub, GInsure etc.).
- Vision & Roadmap: Define and execute the roadmap for Direct and Performance products, balan...