Performance Marketing Expert for iCasino Growth (Toronto)

Join our team as the Performance Marketing Manager, focusing on iCasino and Online Sports Betting. Enhance media acquisition strategies to foster measurable growth in the market.

In this strategic leadership position, you will craft and execute data-driven marketing strategies while managing acquisition campaigns across key social platforms. Collaborate with the marketing and product teams to ensure creative alignment with audience strategies. Your role involves overseeing substantial media budgets while implementing advanced acquisition tactics.

Responsibilities

• Design targeted customer strategies across multiple products
• Administer CPI and CPA user acquisition campaigns
• Align creative initiatives with audience needs
• Control media spend across diverse acquisition channels
• Provide insights on user acquisition and conversion best practices

Requirements

• Bachelor's degree, analytics backgroun...