Performance management specialist

Performance Marketing Specialist
About the Role
We're looking for a Performance Marketer to own and scale paid performance marketing campaigns across our B2 B and D2 C client portfolio. You'll drive measurable growth across acquisition, conversion, and retention for our clients' businesses while managing budgets, testing hypotheses, and delivering results-driven strategies. You'll be equally strong in managing paid channels (Meta, Google) and marketplace advertising (Amazon, Flipkart, Myntra, etc.).
Core Responsibilities
Paid Performance Marketing Campaigns
● Own end-to-end performance marketing strategy and execution across Meta (Facebook & Instagram), Google (Search, Shopping, Display, You Tube), and emerging platforms.
● Develop channel-specific strategies optimized for each client's business model (B2 B lead generation, D2 C e-commerce, Saa S onboarding, etc.).
● Manage full-funnel campaigns focused on acquisition, conversion optimization, and repeat purchase/r...