Found Description
MaaS by CODESM is seeking an experienced Paid Media Specialist with deep expertise in Google Ads and Meta Ads (Facebook & Instagram). This role is responsible for planning, executing, optimizing, and scaling paid advertising campaigns that drive qualified leads, conversions, and revenue for a diverse portfolio of clients. The ideal candidate is highly analytical, performance-driven, and stays ahead of platform updates, trends, and best practices. Key Responsibilities Plan, launch, and manage high-performing Google Ads campaigns (Search, Display, YouTube, Performance Max). Develop, optimize, and scale Meta Ads campaigns across Facebook and Instagram. Conduct keyword research, audience targeting, and competitor analysis. Create and test ad copy, creatives, and landing page recommendations to improve conversion rates. Monitor daily performance, budgets, bids, and ROAS across accounts. Analyze campaign data and deliver clear performance reports with actionable insights. Implement A/B testi...