Mid-Level Social Media Ads Specialist - Hybrid

Hybrid | Baku

We're hiring a Mid-Level Social Media Ads Specialist to manage, optimize, and scale paid social campaigns that support student acquisition and long-term brand growth for our language school. This role is ideal for someone who already has hands-on experience running live campaigns and is ready to take ownership of performance across the full funnel.

What you'll do

• Plan, launch, and optimize paid social media campaigns across platforms such as Meta
• Manage budgets efficiently and track performance metrics against campaign goals
• Continuously test audiences, creatives, formats, and messaging to improve results

• Analyze key KPIs including CTR, CPL, ROAS, and conversion rates

• Collaborate closely with content and design teams to develop high-performing ad creatives
• Prepare performance insights and recommend clear optimization actions