Found Description
Role DescriptionThis is a full-time, on-site role based in Mexico City.
The Marketing Specialist will own the development and execution of marketing strategies that drive brand awareness and pipeline growth.
You'll conduct market research to identify trends and opportunities across the logistics and trade sectors, create compelling content, analyze campaign performance, and work closely with sales and product teams to sharpen our go-to-market positioning.What You'll DoDevelop and execute multi-channel marketing campaigns targeting logistics operators, freight forwarders, and trade professionalsConduct market research and competitive analysis to inform messaging and positioningCreate content across formats — landing pages, email sequences, social media, case studies, and event collateralTrack and report on campaign performance, making data-driven recommendationsSupport sales enablement with targeted materials and outreach strategiesRepresent Border Flow at industry events and...