Marketing Strategist

Responsibilities
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• Develop comprehensive marketing strategies to enhance brand awareness and customer engagement.
  
• Lead market research efforts to understand customer behavior, competitor positioning, and industry trends.
  
• Collaborate with content, design, and sales teams to execute multi-channel marketing campaigns.
  
• Optimize digital marketing strategies including SEO, PPC, email marketing, and social media.
  
• Track key marketing performance indicators and adjust strategies accordingly.
  
• Identify sponsorship and partnership opportunities for brand expansion.
  
• Manage public relations initiatives to enhance corporate reputation.
  
• Oversee content marketing efforts, ensuring consistency in branding and messaging.