Found Description
Role Summary
The Marketing Operations Senior Analyst is responsible for supporting the planning, execution, and optimization of marketing programs. This includes setting up campaigns in Marketo, designing emails in Knak, and creating event and webinar registration pages in our CMS, while maintaining accurate data flows between Marketo and Salesforce and providing performance reports.
This role carries significant operational, reputational, and compliance risk. The individual is responsible for executing communications and managing data that directly impacts how the organization engages with prospects and clients. As such, the analyst must take ownership of risk, operate with constant attention to detail, and ensure all outputs are accurate, compliant, and controlled.
The role also involves leveraging AI and automation to enhance speed, quality, reporting capabilities, personalization, and results—while ensuring all outputs meet strict quality, governance...