Marketing Manager, APBC

The Marketing Manager, Asia Pacific Business Centre is a strategic leader responsible for supporting unified, marketing strategies for the portfolios of three distinct business segments.

Main responsibilities include:

• Go-to-Market Strategy: Values difference by developing and delivering comprehensive GTM plans that align with business unit goals and strategic priorities.
• Product knowledge and launches: Leads and collaborates seamlessly the launch readiness and execution of new products and capabilities, ensuring alignment across stakeholders and regions.
• Performance tracking: Monitor pipeline and revenue impact of new product introductions, leveraging dashboards and scorecards to assess effectiveness and ROI to drive results.
• Industrial market intelligence: Analyse global industrial control markets, know and understand market share, identify trends and understand how competitive offerings align.
• Competitive intellige...