Found Description
Overview
Provenir is a global fintech company with offices across North America, the UK, and Singapore. We help fintechs, financial institutions, and payment providers make smarter decisions, faster. We are seeking an experienced Marketing Lifecycle Manager to design and deliver data-driven, multi-touch lifecycle programs that engage prospects and customers across long, complex buying journeys.
Responsibilities
- Lifecycle Strategy and Campaign Development: Design end-to-end lifecycle marketing strategies across prospect nurturing, opportunity acceleration, customer onboarding, retention, and expansion; translate field marketing briefs into structured, multi-touch campaigns; build non-linear, multi-step engagement journeys that reflect complex B2B buying processes.
- Email Marketing and Marketing Automation: Own strategy, execution, and optimization of email marketing programs across the full funnel; build and manage automated nurture journ...