Found Description
Responsibilities
- Develop quarterly and annual marketing plans to drive business growth in Singapore.
- Plan and execute in-person marketing programs, including technical seminars and trade show participation.
- Execute global and Asia-Pacific digital marketing programs, including e-direct mail campaigns, webinars, advertising, and web promotions.
- Support localization of marketing materials by modifying global webinar content, e-direct mail copy, and website content.
- Align with the sales team to identify priority areas and address key growth opportunities.
- Work with the event marketing team to ensure effective execution of marketing programs.
- Monitor industry and competitor trends on a monthly basis and report insights to management.
- Develop and manage quarterly and annual marketing budgets.
- Monitor and analyze the ROI and effectiveness of marketing programs, and incorporate improvement opportunit...