Marketing Division CMO Office: Marketing Analysis & Planning Member

Description

Department Overview

The CMO Office is responsible for formulating and executing group-wide marketing strategies to drive further growth of the Rakuten Group. We also focus on strengthening organizational capabilities and competitiveness in the marketing domain.

Within this team, our mission is to maximize the value of the Rakuten Ecosystem. By leveraging data-driven strategy development, building and improving cross-business frameworks in collaboration with multiple business units, and scaling successful initiatives across services, we accelerate growth across the ecosystem.

We lead several strategic priority themes—from hypothesis development and impact design to systemization—contributing to the sustainable expansion of the Rakuten economic sphere.

Position Highlights

- This role focuses not on one-off initiatives but on building scalable and repeatable mechanisms that generate lasting impact.

- Yo...