Found Description
Marketing Copywriter
MCI is a tech‑enabled business services company delivering customer experience, business process outsourcing, and cloud‑based solutions across multiple industries. This role focuses on creating compelling copy that drives brand visibility and sales conversions throughout email blasts, sales funnels, and other marketing channels. The position is performed in a fun, relaxed environment while contributing to the company’s growth.
Key Responsibilities
- Manage the brand across print, internet, social media, and advertising media.
- Write copy for all emails and funnel steps, applying sales and psychology principles to improve conversion, click‑through, and open rates.
- Analyze email and funnel statistics, actively improving conversion rates at all points in the funnel/email cycle related to copy.
- Conduct split testing of copy in all emails and funnels.
- Assist in high‑level discussions and decisi...