Marketing Automation Specialist in Cyber Security

Accelerate growth as a Marketing Automation Specialist for a global leader in cyber security. Develop and launch data-driven marketing campaigns to nurture prospects and customers effectively.
In this role, you will manage the end-to-end demand generation strategy to yield quality leads. Utilizing Marketo, you will execute integrated campaigns across multiple digital channels including email, social media, and webinars. Your ability to optimize engagement programs using data will drive customer acquisition and retention effectively.
Key Responsibilities:
• Manage distribution lists and execute marketing campaigns with Marketo
• Oversee daily operations of Marketo and marketing tech stack
• Implement global demand generation campaigns aligned with strategy
• Enhance engagement programs to guide leads through the funnel
• Create compelling content tailored to segmented audiences
Requirements:
• 2+ years of B2B demand generation experience
• Proficiency in Ma...