Marketing and Communications Specialist

Responsibilities

• Develop and implement marketing, advertising, and promotional campaigns to increase brand awareness and customer engagement.
• Conduct market research and analyze consumer trends to identify business opportunities.
• Create and manage content for websites, social media platforms, newsletters, and promotional materials.
• Coordinate digital marketing campaigns, including email marketing, social media advertising, and online promotions.
• Monitor and evaluate campaign performance using analytics tools and prepare reports with recommendations for improvement.
• Assist in the development and execution of public relations and communication strategies.
• Draft and edit press releases, presentations, reports, and other corporate communications.
• Coordinate promotional events, community outreach activities, and media engagements.
• Respond to customer feedback and online reviews while maintaining the ...