Found Description
Pay rate: $53/hr T4 or $59/hr T4A
Job Title: Campaign Measurement Manager – Marketing Analytics (SAS/SQL/Power BI)
Location: Toronto, ON (Hybrid – 2-3 days onsite)
About the Role:
Join a leading financial institution as a Campaign Measurement Manager. You will drive the measurement, optimization, and reporting of omni-channel marketing campaigns, partnering with marketing, product, and business teams to deliver actionable insights. We are seeking candidates with strong SAS, SQL, and Power BI skills who thrive in fast-paced, data-driven environments.
Key Responsibilities:
- Lead end-to-end campaign measurement and performance analysis across channels including email, direct mail, display, social media, and paid search.
- Build and maintain dashboards in Power BI, using DAX and data modeling to visualize campaign performance and customer segmentation.
- Conduct advanced ana...