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Manager - Marketing

American Express TRS

singapore, singapore, Singapore Full-time July 04, 2026

Found Description

Job Description The Manager, Customer Engagement is responsible for leading loyalty, partnerships, and customer engagement strategies that drive customer growth, retention, and revenue performance. This role owns the development and optimization of loyalty and partnership programs, customer lifecycle marketing, and strategic engagement initiatives to deliver exceptional customer experiences and sustainable business outcomes. The incumbent will leverage data-driven insights, manage key stakeholder relationships, and lead cross-functional initiatives to maximize customer value, commercial growth, and program profitability. Responsibilities
  • Lead the loyalty and partnerships strategy to drive customer engagement, retention, and revenue growth.
  • Own the end-to-end loyalty and partnerships program lifecycle, including program design, customer value proposition, and performance optimization.
  • Drive customer growth through lifecycle marketing, enga...

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