Found Description
Manager-Digital Product Management
Gurugram, HR, India(Hybrid)
**Job Description**
Measurement and Attribution are foundational to American Express's digital growth strategy. As our measurement ecosystem continues to evolve, the ability to productize, scale, govern, and continuously improve measurement capabilities is critical to delivering consistent, trusted, and actionable insights across the enterprise.
The Measurement & Attribution Enablement team owns and stewards the enterprise measurement product ecosystem.We are responsible for transforming strategic measurement concepts into scalable, reliable, and sustainable capabilities that power acquisition, customer engagement, marketing optimization, and business decision-making across channels and platforms.
Our team partners closely with Measurement & Attribution Solutions, Technology, Marketing, Analytics, Data Engineering, and Compliance organizations to productize measurement capabiliti...
Gurugram, HR, India(Hybrid)
**Job Description**
Measurement and Attribution are foundational to American Express's digital growth strategy. As our measurement ecosystem continues to evolve, the ability to productize, scale, govern, and continuously improve measurement capabilities is critical to delivering consistent, trusted, and actionable insights across the enterprise.
The Measurement & Attribution Enablement team owns and stewards the enterprise measurement product ecosystem.We are responsible for transforming strategic measurement concepts into scalable, reliable, and sustainable capabilities that power acquisition, customer engagement, marketing optimization, and business decision-making across channels and platforms.
Our team partners closely with Measurement & Attribution Solutions, Technology, Marketing, Analytics, Data Engineering, and Compliance organizations to productize measurement capabiliti...
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