Found Description
Join CNIB in Toronto as the Manager of Digital Optimization, focusing on analytics and continuous user experience improvements. Enhance digital strategies across all platforms.
In this pivotal role, you will lead CNIB’s digital analytics initiatives, primarily using Google Analytics 4. Your responsibilities encompass tracking implementation, performance insights, and website optimization. By collaborating with various teams, you'll enhance user journeys, ensuring efficient campaign tracking and improved engagement metrics.
Key Responsibilities:
• Govern CNIB's Google Analytics 4 and campaign tracking
• Validate and maintain tracking across digital channels
• Audit systems for compliance and accuracy
• Facilitate user experience improvements through testing
• Create dashboards for clear reporting and insights
Requirements:
• 5–7+ years in digital analytics roles
• Proficient with Google Analytics 4 and related tools
• Experience with A/B and multivariate...
In this pivotal role, you will lead CNIB’s digital analytics initiatives, primarily using Google Analytics 4. Your responsibilities encompass tracking implementation, performance insights, and website optimization. By collaborating with various teams, you'll enhance user journeys, ensuring efficient campaign tracking and improved engagement metrics.
Key Responsibilities:
• Govern CNIB's Google Analytics 4 and campaign tracking
• Validate and maintain tracking across digital channels
• Audit systems for compliance and accuracy
• Facilitate user experience improvements through testing
• Create dashboards for clear reporting and insights
Requirements:
• 5–7+ years in digital analytics roles
• Proficient with Google Analytics 4 and related tools
• Experience with A/B and multivariate...